Speaking in an interview on YFM, the “Kwaku The Traveller” hitmaker explained that the name Sun Sheriff was initially conceived as an identity for his clothing design journey before he decided to create a musical soundtrack to represent the character and world he had created.
“Because the name Sun Sheriff came from a design journey I went on to do clothes. Normally I work with people to work on clothes, to style and stuff, but this one I went solo designing clothes,” he said
Black Sherif added that while developing the fashion concept, he began thinking about what name he would use as a designer, which eventually led him to Sun Sheriff.
“If I want to make clothes, what name do I want to use? Sun Sheriff came. And I’m like, I need to make a soundtrack for that,” he explained.
According to the musician, the songs on the EP were carefully selected to reflect the personality and alter ego attached to the Sun Sheriff identity, creating what he described as a new world.
“I started selecting songs that felt like the avatar or the alter ego that was me when I’m designing, and then created the soundtracks for it. It’s just a wide range of a new world that I have created,” he added
Black Sherif further revealed that the creative direction for the project became clearer after recording “Run Around,” a song on the EP which he described as the turning point that shaped the entire project.
“The direction came after the recording of Run Around,” he said.
The musician explained that although “Love Again”
was the oldest track among the collection, it was the creation of “Run Around” that helped him determine how the other songs fit into the project.
“When I chose Run Around, I was like, yo, this is like a soundtrack for the lead song for Sun Sherif,” he said.
He added that the song took him back to earlier recording sessions in 2023 and 2024 at SG Studio, where he created songs including “Lord Am Amazed” and “Love Again,” leading him to revisit those archives and include the track on the EP.
“So when I chose Run Around, it just took me back to those archives. Like yo, this song, this is the right time to bring this song out,” Black Sherif said.
He concluded that the inspiration and final direction of Sun Sheriff came from finding the right balance between the new material and older songs that matched the identity of the project.
“So I’ll say it was the creation of Run Around,” he added.
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